Thursday, 20th March 2025

User Federation Chaos: Are You Leaving Your B2B SaaS Exposed?

11:00am — 12:30pm CET | Virtual

Event Overview

User federation and Single Sign-On (SSO) should make authentication seamless and secure, reducing password fatigue and enhancing access management. Yet, for many B2B SaaS providers, implementing and maintaining federated identity introduces unexpected challenges and risks.

From session hijacking and misconfigured access controls to the struggle of revoking access when roles change, many organisations unknowingly increase their attack surface rather than securing it. Compliance with GDPR, NIS2, and industry-specific regulations adds
further complexity, requiring businesses to strike the right balance between security, compliance, and user experience. Meanwhile, the rise of AI-driven automation presents both opportunities and new security concerns in identity lifecycle management.

This interactive roundtable will unpack best practices for securing federated authentication, simplifying identity workflows, and ensuring compliance without adding friction. 

Key Takeaways Include:

  • Identify and prevent security risks in user federation, including session hijacking and misconfigurations.

 

  • Master identity lifecycle management to ensure secure, seamless access while meeting compliance standards.

 

  • Leverage AI and automation to optimise user provisioning and minimise security vulnerabilities.

 

  • Balance security and user experience for frictionless authentication across multiple platforms

Request to Attend

By submitting this form you agree to our Privacy & GDPR Statement.

If you have any trouble submitting this form, please send an email to roundtables@ismg-events.com for assistance.

*Please note that this is an invitation-only event and space is limited. All requests to attend will be reviewed by our event staff and approved based on professional qualifications and event capacity. Additionally, these events will not be recorded and the Chatham House Rule will apply.

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Moderator

 

Tony Morbin

Executive Editor

ISMG

 

Aviad Mizrachi

Co-Founder and CTO

Frontegg

Speakers

Join this dynamic roundtable discussion with your peers to explore security challenges around building CIAM  and common errors and how to avoid them. Attendees will gain actionable insights on reducing risk, enhancing user experience, and strengthening
identity management at scale.

This session will be:

  • Chatham house rules
  • Peer driven
  • Pitch free

Subject matter expert

Aviad Mizrachi

Co-Founder and CTO

Frontegg

Aviad Mizrachi is the co-Founder and CTO at Frontegg. As a seasoned software expert with a strong track record of both hands-on development and leadership, Aviad has successfully guided development teams to deliver innovative solutions. His expertise in global development and software management methodologies empowers him to drive continuous innovation at Frontegg, making him a pivotal force in the company’s growth and success.

Exclusive Sneak Peek: Get a Preview of this Roundtable

Venue

Empire Steak House West

237 West 54th Street, NYC

Underwritten by

Frontegg was founded in 2019 by Sagi Rodin (CEO), and Aviad Mizrachi (CTO) with the goal to modernize B2B SaaS user management. While working together at Check Point, they experienced firsthand the wasted engineering effort that went into building the same user management and authentication features that otherwise could’ve been invested in building the core product.

They set out to solve this problem by building a modern, all-in-one user management solution tailor-made for the unique needs of B2B SaaS companies.

Rules of Engagement

By taking part in this discussion you agree that:

  • These events follow Chatham House Rule. Nothing shared will be recorded or distributed anywhere online.
  • If for any reason you need to cancel your reservation, we ask you to let us know 48 hours prior to the event commencing so we can open your seat up to someone else.
  • These are interactive discussions, so we ask that all attendees participate in the discussion. If this is a virtual event, we ask all attendees to join via video.

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